Unipol Group is Official Sponsor of Team Luna Rossa Prada Pirelli and will be supporting the Team at the 37th America’s Cup, scheduled to take place in Barcelona in 2024. An intriguing and exciting journey that began in Cagliari on 13 October 2022 with the official presentation of the Luna Rossa Prototype.
Innovation and advanced technology, leadership and teamwork, performance and sustainability. These are the key values shared by the Unipol Group and Team Luna Rossa Prada Pirelli, Italian leaders that share a desire to work with partners who stand apart for their vision and accomplishments.
Unipol will also be contributing its technical and innovative know-how as the Team’s insurance partner.
The partnership with Team Luna Rossa Prada Pirelli will run till the end of 2024. The Unipol Group logo is present on the yacht, on the uniforms and in various other areas and communication materials of the Italian sailing team.
Founded in England in 1851, the America’s Cup, the oldest sporting trophy in the world, is now an event with a global audience of millions.
From 2000, the year it first entered the race, through to the 2021 final in Auckland, Luna Rossa has been synonymous with sailing excellence, standing out for its remarkable accomplishments and cutting-edge technological innovation with boats designed, developed and built entirely in Italy.
Aware of the importance of environmental protection, the team has been carrying out several projects for marine protection and ocean defense for years.
And as for its focus on the future generations, another value it shares with Unipol, Team Luna Rossa Prada Pirelli promotes the New Generation team programme which brings together some of the best young Italian sailors in the Olympic classes.
